Search is used by 5-10% of website visitors, yet they account for 30% of total revenue.
The larger your product range, the more people use search. This makes having an optimized search even more crucial. Typical out-of-the-box (full-text) solutions face the following issues:
01
IRRELEVANT Results
You display incorrect products and categories, whether due to search settings, improper sorting, or faulty algorithms. If the user doesn’t see the correct product on the first screen, they mistakenly assume you don’t carry it.
02
TOO MANY Results
When search is configured programmatically (searching every word in the search field), users can be overwhelmed by the volume of results. Often, products cannot be reasonably filtered, decreasing the chances that users will find what they need.
03
NO Results
If a user searches by type (e.g., red), attribute (size 44), situation (winter shoes), different word order (women's shirt), or makes a typo, they may end up with nothing. 20% of searches result in zero hits.
Get More from Your online shop
Show and recommend relevant products to your customers during their search to drive more orders.
Relevant Results
More helpful results from search suggestions and search itself
Based on historical sales, website behavior, and artificial intelligence, we identify each user’s most likely intent.
With this, we display the right products, enabling users to quickly find and purchase what they’re looking for.
Business Prioritization
Show products that generate the highest profit.
You can adjust product positioning based on margin, sales performance, stock levels, click-through rate, and other parameters. Or, let AI handle it with the goal set for optimal long-term profit.
Custom Adjustments
Intuitive custom settings.
Modify search behavior for specific queries to suit your needs. Redirect to categories, send users to predefined results based on parameters, add synonyms, and more – all in any language.
Analytics
Clear analytics
Gain insight into how well your search is performing. Discover new opportunities for improvement and identify strong and weak keywords to maximize search potential. Use this data in PPC and other marketing channels.
Additionally, you can track how much revenue and profit search directly and indirectly contributes.
Integration
Simple Integration
Easily integrate with most common e-commerce solutions. Just install a plugin or add a few lines of code to your site. For a fully customized setup, we also provide an API.
Design
Flexible Search Suggestion Design
The design of the search suggestion is entirely up to you. We can incorporate all features (search terms, categories, brands, products) or just part of them.
Positioning of sections, color scheme, font – everything can be customized.
Simple Integration, Anywhere
We can integrate Magrano on any platform. All we need is an XML feed and a few lines of code added to your site.
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Best of The Best
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Comparison with Competitors
We don’t need to be the biggest to be the best. We specialize in top-notch search for online shops. We don’t handle product sorting in categories or cross-sell and up-sell pop-up windows.
We provide your customers with a simple and effective tool for fast, personalized, and accurate search. We focus on what truly works. Our goal is for your customers to always find what they’re looking for, so your online shop can grow.
Even though we were skeptical at first, immediately after implementation we observed an increased conversion rate. The result of the initial A/B test was so positive that we doubted its accuracy.
After a detailed review, we found that Magrano increases the total turnover and profit of our e-shop clients in the range of 5 to 26%, depending on the initial search status and the size of the e-shop. For e-shop owners and marketing agencies, Magrano is an invaluable helper that not only increases profits, but also provides valuable data for further optimization and growth.
I am excited about Magrano. Not only do we pay half of what Luigis does, but we have much more customization options for graphics, whisperer content, and search results.
Yes, it is not completely without work. Every month we check the search terms and improve the results. But that's a small price to pay for having a useful - and profitable - search.
At the beginning I had my doubts about the price and wondered if this investment was even worth it. However, the integration of the tool went smoothly and we didn't have to worry about anything.
After deployment, we ran an A/B test and were amazed by the results. Profit increased by 24%, which means that Magrano brings us enough income to cover the cost of one full-time programmer.
We are extremely satisfied with the tool and consider it a great choice for our e-shop.
Petr Kozák
"Magrano brings in enough revenue to cover the cost of one full-time programmer."
Magrano has significantly improved the search for products on our e-shop SpionSvet.sk and other foreign e-shops. Customers praise how quickly and easily they find exactly what they are looking for.
Smart keyword design is fantastic – we see it greatly improves their shopping experience and increases our sales. The integration was seamless and the interface is very intuitive.
Ready for Intelligent Search?
Show and recommend relevant products to your customers during their search to drive more orders.
